In today's rapidly evolving world, navigating through bustling retail spaces and complex urban environments can be a daunting task for consumers and city dwellers alike.
Traditional wayfinding methods often lead to confusion, wasted time, and reduced foot traffic in retail stores. Additionally, cities face challenges in managing the flow of people and optimising urban spaces efficiently to provide a seamless experience for residents and visitors.
Living Map’s digital mapping and wayfinding product suite, Living Map Platform™ is designed to transform the retail and urban landscape, creating intelligent solutions that elevate the overall experience for consumers and city dwellers.
Key Features and Benefits:
Enhanced retail experience
The Living Map Platform™ redefines the retail experience with its intelligent wayfinding system. Shoppers receive personalised directions on their smartphones, allowing them to easily locate their desired stores, product categories, and promotions. This streamlined shopping experience leads to increased customer satisfaction and higher sales for retailers.
Optimise foot traffic
Retail stores can leverage wayfinding data analytics to analyse customer movement patterns and optimise store layouts. By understanding customer behaviour, retailers can strategically position products and displays, improving product visibility and encouraging more significant customer engagement.
Seamless urban navigation
The Living Map’s digital mapping and wayfinding product suite, Living Map Platform™ transforms cities into efficient and user-friendly spaces. Residents and visitors can access real-time navigation assistance, finding the quickest and most convenient routes to their destinations. This reduces congestion and improves mobility within the city.
Mobile accessibility
The Living Map’s digital mapping and wayfinding product suite, Living Map Platform™ fosters convenience and accessibility through its mobile accessibility feature. By simply scanning a QR code on the digital screens (kiosks) or simple signage, users can easily take the map with them on their mobile devices. This empowers individuals to navigate and explore the area effortlessly while on-the-go. The availability of the map ensures that users can make informed decisions about activities and fully engage with the local community. This convenient feature maximises user engagement and promotes informed decision-making.
Integration of smart infrastructure
The Living Map’s digital mapping and wayfinding product suite, Living Map Platform™ seamlessly integrates with smart city infrastructure, including IoT devices, beacons, and sensors. This integration enables data-driven decision-making for city authorities, leading to better resource management and the creation of safer and more sustainable urban environments.
Personalised recommendations
The Living Map’s digital mapping and wayfinding product suite, Living Map Platform™ analyses user preferences and behaviour to provide personalised recommendations for retail stores, entertainment venues, and city attractions. This personalised touch enhances the overall experience, leading to increased customer loyalty and engagement.
Interactive kiosks
The Living Map’s digital mapping and wayfinding product suite, Living Map Platform™ incorporates interactive kiosks to guide users through retail spaces and cities efficiently. These offer real-time updates on events, promotions, and transportation options, empowering users to make informed decisions.
The Living Map’s digital mapping and wayfinding product suite, Living Map Platform™ revolutionises the retail and urban landscape, creating smart spaces that cater to the needs of consumers and cities alike. In the retail sector, businesses witness increased foot traffic, higher customer satisfaction, and improved sales as shoppers benefit from a seamless and engaging experience. Cities experience reduced congestion, enhanced mobility, and optimised resource management, making them more attractive and liveable for residents and visitors.
Embrace the future of smart space technology and join the retail and city transformation with our innovative digital wayfinding solution. Empower your retail business to thrive in the digital age and contribute to the creation of smarter, more connected cities that enhance the lives of everyone within them.
Smart Spaces case studies
Canary Wharf Case Study
A renowned shopping destination in London, embarked on a mission to enhance its visitors' experience through a comprehensive digital wayfinding strategy.
Waltham Forest Case Study
A customised digital map to improve accessibility for all with content curated by Waltham Forest’s council, for digital distribution
Kings Cross Case Study
King’s Cross, renowned for its diverse mix of shops, cafes, bars and restaurants nestled within its cobbled streets and brick arches, aimed to optimise visitor exploration.
City of Edmonton Case Study
Seeking to capture the dynamic and changing character of the city, Edmonton requested a digital map for residents and visitors that highlights the changing seasons.
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